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Decisions about Amazon Mobile Analytics, Google Analytics, and Mixpanel
Dennis Paulus
Founder, Software Engineer & Product Manager at BlazingMedia · | 7 upvotes · 16.5K views
We have integrated Panelbear on our Website, rather than Google Analytics, because it is way more respecting of the User's Privacy. Whilst Google Analytics gives us in-depth information on virtually everything, we don't even need that much. Panelbear keeps it simple and in addition to that, displays the data well structured in a simple and intuitive dashboard
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Learn MorePros of Amazon Mobile Analytics
Pros of Google Analytics
Pros of Mixpanel
Pros of Amazon Mobile Analytics
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Pros of Google Analytics
- Free1.5K
- Easy setup925
- Data visualization889
- Real-time stats697
- Comprehensive feature set404
- Goals tracking180
- Powerful funnel conversion reporting154
- Customizable reports137
- Custom events try83
- Elastic api53
- Updated regulary13
- Interactive Documentation8
- Google play3
- Advanced ecommerce2
- Industry Standard2
- Walkman music video playlist2
- Medium / Channel data split1
- Easy to integrate1
- Financial Management Challenges -2015h1
- Lifesaver1
Pros of Mixpanel
- Great visualization ui144
- Easy integration107
- Great funnel funcionality76
- Free58
- A wide range of tools22
- Powerful Graph Search15
- Responsive Customer Support11
- Nice reporting1
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Cons of Amazon Mobile Analytics
Cons of Google Analytics
Cons of Mixpanel
Cons of Amazon Mobile Analytics
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Cons of Google Analytics
- Confusing UX/UI10
- Super complex7
- Very hard to build out funnels6
- Poor web performance metrics3
- Very easy to confuse the user of the analytics2
- Time spent on page isn't accurate out of the box2
Cons of Mixpanel
- Messaging (notification, email) features are weak2
- Paid plans can get expensive2
- Limited dashboard capabilities1
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What is Amazon Mobile Analytics?
You simply add the AWS Mobile SDK to your app and publish the app using your existing distribution mechanism (such as the iTunes Store, Google Play, or Amazon Appstore), and you can start accessing reports in the AWS Management Console.
What is Google Analytics?
Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
What is Mixpanel?
Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.
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What companies use Amazon Mobile Analytics?
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What are some alternatives to Amazon Mobile Analytics, Google Analytics, and Mixpanel?
Flurry
More companies trust Flurry Analytics to understand how consumers interact with their mobile applications than all other app analytics providers combined. Over 80,000 companies use Flurry Analytics in more than 230,000 applications to measure audience reach, engagement, retention, conversions, revenue and more.
Amazon Pinpoint
Amazon Pinpoint makes it easy to run targeted campaigns to drive user engagement in mobile apps. Amazon Pinpoint helps you understand user behavior, define which users to target, determine which messages to send, schedule the best time to deliver the messages, and then track the results of your campaign.
Amplitude
Amplitude provides scalable mobile analytics that helps companies leverage data to create explosive user growth. Anyone in the company can use Amplitude to pinpoint the most valuable behavioral patterns within hours.
CleverTap
We help over 3500 brands, including Jio, Cleartrip, BookMyShow, Curiosity, McDonalds, Sony, DC Comics, and Denver Broncos understand app behavior, and make their marketing data-driven.
Countly
Countly is a product analytics solution and innovation enabler that helps organizations track product performance and user journey and behavior across mobile, web, and desktop applications.