What is Amplitude?

Amplitude provides scalable mobile analytics that helps companies leverage data to create explosive user growth. Anyone in the company can use Amplitude to pinpoint the most valuable behavioral patterns within hours.
Amplitude is a tool in the Mobile Analytics category of a tech stack.

Who uses Amplitude?

Companies
444 companies reportedly use Amplitude in their tech stacks, including StackShare, Accenture, and CircleCI.

Developers
418 developers on StackShare have stated that they use Amplitude.

Amplitude Integrations

Gatsby, Optimizely, Segment, Amazon Redshift, and Looker are some of the popular tools that integrate with Amplitude. Here's a list of all 35 tools that integrate with Amplitude.
Pros of Amplitude
11
Great for product managers
8
Easy setup
6
Efficient analysis
2
Behavioral cohorts
2
Event streams for individual users
2
Chart edits get their own URLs
2
Free for up to 10M user actions per month
1
Fast
1
Great UI
1
Engagement Matrix is super helpful
Decisions about Amplitude

Here are some stack decisions, common use cases and reviews by companies and developers who chose Amplitude in their tech stack.

Shared insights
on
AmplitudeAmplitude

Amplitude is the best product analytics tool to understand user behavior. I love the Behavioral Cohorts feature

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Needs advice
on
AmplitudeAmplitude
and
PendoPendo

Can either of these (Pendo, and Amplitude) also function as a data warehouse for data we want to retain? How well can they accept data from other systems? I know they focused on session behavior. I would like to hear if anyone took their implementation further than session behavior?

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Iva Obrovac
Product Marketing Manager at Martian & Machine · | 8 upvotes · 86K views

Hi,

This is a question for best practice regarding Segment and Google Tag Manager. I would love to use Segment and GTM together when we need to implement a lot of additional tools, such as Amplitude, Appsfyler, or any other engagement tool since we can send event data without additional SDK implementation, etc.

So, my question is, if you use Segment and Google Tag Manager, how did you define what you will push through Segment and what will you push through Google Tag Manager? For example, when implementing a Facebook Pixel or any other 3rd party marketing tag?

From my point of view, implementing marketing pixels should stay in GTM because of the tag/trigger control.

If you are using Segment and GTM together, I would love to learn more about your best practice.

Thanks!

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Mohan Ramanujam
Needs advice
on
AmplitudeAmplitudeData StudioData Studio
and
LookerLooker

We are a consumer mobile app IOS/Android startup. The app is instrumented with branch and Firebase. We use Google BigQuery. We are looking at tools that can support engagement and cohort analysis at an early stage price which we can grow with. Data Studio is the default but it would seem Looker provides more power. We don't have much insight into Amplitude other than the fact it is a popular PM tool. Please provide some insight.

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Needs advice
on
AmplitudeAmplitudeIntercomIntercom
and
SegmentSegment

Does Segment have one set of code that would integrate Intercom and Amplitude? Or do I have to code in all 3 of them? Do you think it's necessary to have all three for a startup? (Im new here.. and new in the tech world too.)

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Jesus Dario Rivera Rubio
Telecomm Engineering at Netbeast · | 15 upvotes · 463.9K views
Shared insights
at

This time I want to share something different. For those that have read my stack decisions, it's normal to expect some advice on infrastructure or React Native. Lately my mind has been focusing more on product as a experience than what's it made of (anatomy). As a tech leader, I have to worry about things like: are we taking enough time for reviews? Are we improving over time? Are we faster now? Is our code of higher quality?

For all these questions you can add many great recommendations on your pipeline. We use Trello for bug-tracking and project management. We use https://danger.systems/js/ to add checks for linting, type-enforcing and other quality dimensions in our PRs and a great feature from Vercel that let's you previsualize deployments directly in a PR. However it's not easy to measure this improvements over time. For customer matters we have Amplitude or Firebase analytics, but for our internal process? That's a little bit more complicated.

I collaborated recently with some folks in a small startup as an early adopter to create a metrics dashboard for engineers. I tried to add the tool to stackshare.io but still it doesn't appear as one of the options, please take a look on it over product hunt and let us know https://www.producthunt.com/posts/scope-6

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Blog Posts

Jul 2 2019 at 9:34PM

Segment

Google AnalyticsAmazon S3New Relic+25
10
6883
GitGitHubDocker+34
29
42694

Amplitude's Features

  • Real-time user analytics, including funnels, retention, flexible user segmentation, and revenue analysis.
  • Microscope: Explore the user behavior behind any data point. Compare the behavior of engaged vs. churned users.
  • Growth Discovery Engine: Identify behaviors that are predictive of retention or conversion and drive explosive user growth.
  • Direct SQL Access via Amazon Redshift: Get access to all of your raw data with zero work on your end.

Amplitude Alternatives & Comparisons

What are some alternatives to Amplitude?
Mixpanel
Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.
Google Analytics
Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
Google Tag Manager
Tag Manager gives you the ability to add and update your own tags for conversion tracking, site analytics, remarketing, and more. There are nearly endless ways to track user behavior across your sites and apps, and the intuitive design lets you change tags whenever you want.
Optimizely
Optimizely is the market leader in digital experience optimization, helping digital leaders and Fortune 100 companies alike optimize their digital products, commerce, and campaigns with a fully featured experimentation platform.
Segment
Segment is a single hub for customer data. Collect your data in one place, then send it to more than 100 third-party tools, internal systems, or Amazon Redshift with the flip of a switch.
See all alternatives

Amplitude's Followers
697 developers follow Amplitude to keep up with related blogs and decisions.