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  5. Mixpanel vs Piwik

Mixpanel vs Piwik

OverviewComparisonAlternatives

Overview

Mixpanel
Mixpanel
Stacks7.0K
Followers3.7K
Votes438
Piwik
Piwik
Stacks1.4K
Followers512
Votes74

Mixpanel vs Piwik: What are the differences?

Developers describe Mixpanel as "Actions speak louder than page views". Mixpanel is an advanced analytics service that helps improve web and mobile applications by tracking how users interact & engage with them. On the other hand, Piwik is detailed as "The ultimate open source alternative to Google Analytics". Piwik is a full featured PHP MySQL software program that you download and install on your own webserver. Piwik aims to be a Free software alternative to Google Analytics, and is already used on more than 1,000,000 websites. Privacy is built-in!.

Mixpanel and Piwik are primarily classified as "Funnel Analysis Analytics" and "General Analytics" tools respectively.

Some of the features offered by Mixpanel are:

  • Build complex queries without writing SQL.- Segmentation allows you to do incredibly powerful data analysis. Answer complex questions such as “Show me the age breakdown of people who are male, from the United States, and viewed the pricing page” with just a few mouse clicks.
  • Segmentation actually understands your data. When you send a number, date, or list of items our interface will automatically figure out how to use it.
  • Instead of just a simple average, which only gives you a small part of the information you need, Segmentation automatically determines the perfect bucket size to give you a powerful visualization of the numeric distribution.

On the other hand, Piwik provides the following key features:

  • Real time data updates
  • Customizable Dashboard
  • All Websites Dashboard

"Great visualization ui" is the primary reason why developers consider Mixpanel over the competitors, whereas "It's good to have an alternative to google analytics" was stated as the key factor in picking Piwik.

Piwik is an open source tool with 11.7K GitHub stars and 1.81K GitHub forks. Here's a link to Piwik's open source repository on GitHub.

According to the StackShare community, Mixpanel has a broader approval, being mentioned in 1841 company stacks & 196 developers stacks; compared to Piwik, which is listed in 816 company stacks and 103 developer stacks.

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Detailed Comparison

Mixpanel
Mixpanel
Piwik
Piwik

Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.

Matomo (formerly Piwik) is a full-featured PHP MySQL software program that you download and install on your own webserver. At the end of the five-minute installation process, you will be given a JavaScript code.

Interactive reports to answer more product questions; Team dashboards & alerts for better visibility into how the things you ship move the numbers that matter; Limitless segmentation to analyze why metrics change; Group analytics to calculate metrics at the account or company level; Scalable infrastructure; 50+ Data integrations to connect your stack; Data governance to keep data clean and usable; Security & privacy compliance to keep customer data safe
Real time data updates;Customizable Dashboard;All Websites Dashboard;Analytics for e-commerce;Goal conversion tracking;Event Tracking;Site Search Analytics;Geolocation;Pages Transitions;Page Overlay;Site speed & pages speed reports;Track different user interactions
Statistics
Stacks
7.0K
Stacks
1.4K
Followers
3.7K
Followers
512
Votes
438
Votes
74
Pros & Cons
Pros
  • 144
    Great visualization ui
  • 108
    Easy integration
  • 78
    Great funnel funcionality
  • 58
    Free
  • 22
    A wide range of tools
Cons
  • 2
    Paid plans can get expensive
  • 2
    Messaging (notification, email) features are weak
  • 1
    Limited dashboard capabilities
Pros
  • 35
    It's good to have an alternative to google analytics
  • 27
    Self-hosted
  • 10
    Easy setup
  • 2
    Not blocked by Brave
  • 0
    Great customs
Cons
  • 2
    Hard to export data
Integrations
Happyfox
Happyfox
Help Scout
Help Scout
Zendesk
Zendesk
Forest
Forest
FullStory
FullStory
Segment
Segment
Marketo
Marketo
Fivetran
Fivetran
Intercom
Intercom
Meya
Meya
No integrations available

What are some alternatives to Mixpanel, Piwik?

Google Analytics

Google Analytics

Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.

Amplitude

Amplitude

Amplitude provides scalable mobile analytics that helps companies leverage data to create explosive user growth. Anyone in the company can use Amplitude to pinpoint the most valuable behavioral patterns within hours.

Clicky

Clicky

Clicky Web Analytics gives bloggers and smaller web sites a more personal understanding of their visitors. Clicky has various features that helps stand it apart from the competition specifically Spy and RSS feeds that allow web site owners to get live information about their visitors.

CleverTap

CleverTap

We help over 3500 brands, including Jio, Cleartrip, BookMyShow, Curiosity, McDonalds, Sony, DC Comics, and Denver Broncos understand app behavior, and make their marketing data-driven.

Countly

Countly

Countly is a product analytics solution and innovation enabler that helps organizations track product performance and user journey and behavior across mobile, web, and desktop applications.

Plausible

Plausible

It is a lightweight and open-source website analytics tool. It doesn’t use cookies and is fully compliant with GDPR, CCPA and PECR.

Databricks

Databricks

Databricks Unified Analytics Platform, from the original creators of Apache Spark™, unifies data science and engineering across the Machine Learning lifecycle from data preparation to experimentation and deployment of ML applications.

userTrack

userTrack

userTrack is now called UXWizz. Get access to better insights, a faster dashboard and increase user privacy. It provides detailed visitor insights without relying on third-parties.

Quickmetrics

Quickmetrics

It is a service for collecting, analyzing and visualizing custom metrics. It can be used to track anything from signups to server response times. Sending events is super simple.

Matomo

Matomo

It is a web analytics platform designed to give you the conclusive insights with our complete range of features. You can also evaluate the full user-experience of your visitor’s behaviour with its Conversion Optimization features, including Heatmaps, Sessions Recordings, Funnels, Goals, Form Analytics and A/B Testing.

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