StackShareStackShare
Follow on
StackShare

Discover and share technology stacks from companies around the world.

Follow on

© 2025 StackShare. All rights reserved.

Product

  • Stacks
  • Tools
  • Feed

Company

  • About
  • Contact

Legal

  • Privacy Policy
  • Terms of Service
  1. Stackups
  2. Business Tools
  3. Marketing Automation
  4. Email Marketing
  5. Campaign Monitor vs Marketo

Campaign Monitor vs Marketo

OverviewComparisonAlternatives

Overview

Campaign Monitor
Campaign Monitor
Stacks144
Followers162
Votes28
Marketo
Marketo
Stacks1.7K
Followers369
Votes16

Campaign Monitor vs Marketo: What are the differences?

What is Campaign Monitor? Send beautiful email newsletters. Campaign Monitor makes it easy to attract new subscribers, send them beautiful email newsletters and see stunning reports on the results.

What is Marketo? Helping marketers master the art and science of digital marketing. Marketing automation, social campaigns, inbound marketing, sales apps, ROI reporting - all in one place.

Campaign Monitor can be classified as a tool in the "Email Marketing" category, while Marketo is grouped under "Marketing Automation".

Some of the features offered by Campaign Monitor are:

  • Inline CSS
  • No Ugly Badges
  • Free Hosting for images

On the other hand, Marketo provides the following key features:

  • Email- Build relationships with highly personalized email and nurture campaigns
  • Automation- Do more with less by automating marketing and sales activities
  • Inbound- Attract more prospects through engaging content and SEO/SEM optimization

"Beautiful product" is the primary reason why developers consider Campaign Monitor over the competitors, whereas "Salesforce.com integration" was stated as the key factor in picking Marketo.

Heroku, CircleCI, and Hootsuite are some of the popular companies that use Marketo, whereas Campaign Monitor is used by Airbnb, Facebook, and Twitter. Marketo has a broader approval, being mentioned in 793 company stacks & 30 developers stacks; compared to Campaign Monitor, which is listed in 50 company stacks and 9 developer stacks.

Share your Stack

Help developers discover the tools you use. Get visibility for your team's tech choices and contribute to the community's knowledge.

View Docs
CLI (Node.js)
or
Manual

Detailed Comparison

Campaign Monitor
Campaign Monitor
Marketo
Marketo

Campaign Monitor makes it easy to attract new subscribers, send them beautiful email newsletters and see stunning reports on the results.

Marketing automation, social campaigns, inbound marketing, sales apps, ROI reporting - all in one place.

Inline CSS;No Ugly Badges;Free Hosting for images;Template Language;Movbile-Ready Templates;Email Code Editor;Inbox Preview - See your emails before you send;A/B Split testing;Spam Testing;Free template gallery for design inspiration;Build re-usable templates;Elegant Editor;We'll archive all your sent campaigns, free!;Send in any time zone;DomainKeys and Sender ID;Autoresponders and drip campaigns;RSS to Email;ISP feedback loop integration;Track conversions and ROI
Email- Build relationships with highly personalized email and nurture campaigns;Automation- Do more with less by automating marketing and sales activities;Inbound- Attract more prospects through engaging content and SEO/SEM optimization;Social- Amplify reach across all channels with integrated social sharing, engagement and promotion;Lead Management- Acquire, segment, score, nurture and recycle leads - pass them to sales when they’re win-ready;Events- Completely automate marketing programs for webinars and tradeshows;Landing Pages & Forms- Create landing pages and forms, rich with social elements, using simple drag-and-drop;Sales Intelligence- Improve sales effectiveness through real-time lead intelligence delivered through the CRM;Analytics- Clearly demostrate ROI of marketing programs through highly visual closed-loop reporting
Statistics
Stacks
144
Stacks
1.7K
Followers
162
Followers
369
Votes
28
Votes
16
Pros & Cons
Pros
  • 12
    Beautiful product
  • 4
    Good support
  • 4
    White labelled
  • 3
    Great analytics
  • 3
    Great team
Pros
  • 10
    Salesforce.com integration
  • 6
    Complex automation
Integrations
Shopify
Shopify
Unbounce
Unbounce
DigMyData
DigMyData
Formstack
Formstack
FreshDesk
FreshDesk
Podio
Podio
Twilio
Twilio
Optimizely
Optimizely
Trello
Trello
Slack
Slack
Segment
Segment
Salesforce Sales Cloud
Salesforce Sales Cloud
Shopify
Shopify
Google Tag Manager
Google Tag Manager
Unbounce
Unbounce
Wistia
Wistia

What are some alternatives to Campaign Monitor, Marketo?

Mailchimp

Mailchimp

MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform.

HubSpot

HubSpot

Attract, convert, close and delight customers with HubSpot’s complete set of marketing tools. HubSpot all-in-one marketing software helps more than 12,000 companies in 56 countries attract leads and convert them into customers.

Zoho Mail

Zoho Mail

It is a secure and reliable business email solution tailor-made for your organization's communication needs. With enhanced collaboration features, it's not just an inbox—it's more.

Mailtrain

Mailtrain

Mailtrain is a self hosted newsletter application built on Node.js (v5+) and MySQL (v5.5+ or MariaDB).

Iterable

Iterable

Iterable empowers growth marketers to create world-class user engagement campaigns throughout the full lifecycle, and across all channels. Marketers segment users, build workflows, automate touchpoints at scale without engineering support.

GetResponse

GetResponse

It enables you to create a valuable marketing list of prospects, partners, and clients, so you can develop relationships with them and build a responsive and profitable customer base.

User

User

It is the solution for big and small businesses. All modern email marketing features and more. It recognizes users from your email campaigns and in this way, each user is automatically logged to chat.

Leadmi

Leadmi

Leadmi.io is a new age marketing automation platform which enables businesses to manage social media platforms and generate highly accurate leads leveraging social media activity and buyer persona. 

SendinBlue

SendinBlue

It is a digital marketing toolbox that's built to scale and adapt with you as you grow. You can save time and boost performance by automating your segmentation and marketing messages.

Sendy

Sendy

Sendy is a self hosted email newsletter application that lets you send trackable emails via Amazon Simple Email Service (SES). This makes it possible for you to send authenticated bulk emails at an insanely low price without sacrificing deliverability.

Related Comparisons

HipChat
Slack

HipChat vs Mattermost vs Slack

Litmus
Email on Acid

Email on Acid vs Litmus

InVision
Proto.io

InVision vs Marvel vs Proto.io

Webex
Microsoft Teams

Microsoft Teams vs Webex

Slack
RocketChat

Mattermost vs RocketChat vs Slack