Marketing automation, social campaigns, inbound marketing, sales apps, ROI reporting - all in one place. | It helps B2B marketers drive new business & expand relationships with high-value accounts by orchestrating human connection at scale. |
Email- Build relationships with highly personalized email and nurture campaigns;Automation- Do more with less by automating marketing and sales activities;Inbound- Attract more prospects through engaging content and SEO/SEM optimization;Social- Amplify reach across all channels with integrated social sharing, engagement and promotion;Lead Management- Acquire, segment, score, nurture and recycle leads - pass them to sales when they’re win-ready;Events- Completely automate marketing programs for webinars and tradeshows;Landing Pages & Forms- Create landing pages and forms, rich with social elements, using simple drag-and-drop;Sales Intelligence- Improve sales effectiveness through real-time lead intelligence delivered through the CRM;Analytics- Clearly demostrate ROI of marketing programs through highly visual closed-loop reporting | Understand. FOUNDATION. Integrated Account Data. Combine data from multiple sources, map leads to accounts (L2A), and access account insights anywhere on the web;
Act. ENGAGE. ABM Automation;
Measure. DASH. Account Based Attribution. |
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