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I'm looking to switch from Google Analytics to other more privacy compliant analytics tools. My ideal tool would have the basics (visits, pageviews, duration, rebound rate, source/medium) and more: breakdown by page, conversion goals, campaigns set-up... But I'm a bit confused by the different choices, and I would greatly appreciate any feedback ;)
MatomoThis is probably one of the easiest tools to customize to your needs. It's open source so you can host your own instance of it making it very affordable and it has plenty of privacy tools including honoring do not track requests on a server side basis so no additional coding necessary and you can easily tell it to anonymity guest ip addresses so there would be no way of a breach compromising the integrity of your privacy goals
I am playing right now with Plaisible. I have install it in a docker container with an nginx reverse proxy and is fast. It has all the basic features and you can add even gols. It is lightwaith but is not having the Google Analytics features or Matomo. You ca try it and see if it jas what you need, till now I am happy.
Caring about privacy I've chosen to go with self-hosted Ackee analytics for incoming traffic analytics and ahoy ruby gem to build inside-app analytics. Still getting Caring about privacy I've chosen to go with self-hosted Ackee analytics for incoming traffic analytics and ahoy ruby gem to build inside-app analytics. Still getting a plenty of data without sending visitors' information to Google
We have integrated Panelbear on our Website, rather than Google Analytics, because it is way more respecting of the User's Privacy. Whilst Google Analytics gives us in-depth information on virtually everything, we don't even need that much. Panelbear keeps it simple and in addition to that, displays the data well structured in a simple and intuitive dashboard
Pros of Clicky
- Easy setup10
- Tons of detail6
- Cheap5
- Many features5
Pros of Google Analytics
- Free1.5K
- Easy setup924
- Data visualization887
- Real-time stats696
- Comprehensive feature set402
- Goals tracking180
- Powerful funnel conversion reporting154
- Customizable reports137
- Custom events try83
- Elastic api53
- Updated regulary13
- Interactive Documentation8
- Google play3
- Advanced ecommerce2
- Industry Standard2
- Walkman music video playlist2
- Medium / Channel data split1
- Financial Management Challenges -2015h1
- Lifesaver1
- Easy to integrate1
Pros of Piwik
- It's good to have an alternative to google analytics35
- Self-hosted27
- Easy setup10
- Not blocked by Brave2
- Great customs0
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Cons of Clicky
Cons of Google Analytics
- Confusing UX/UI9
- Super complex6
- Very hard to build out funnels5
- Poor web performance metrics3
- Very easy to confuse the user of the analytics2
- Time spent on page isn't accurate out of the box2
Cons of Piwik
- Hard to export data2
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