Close.io vs Highrise: What are the differences?

Close.io: The inside sales CRM of choice for SMBs. Close allows startups to close more deals and make more sales. Salespeople can spend more time communicating with their customers and less time on data entry because all activities are automatically tracked; Highrise: Simple CRM by 37signals. Highrise CRM helps you manage your contacts, keep track of who said what when, schedule follow-ups, set reminders, and convert leads into done deals.

Close.io and Highrise can be categorized as "CRM" tools.

Some of the features offered by Close.io are:

• Automatic 2-way email sync
• Email open tracking
• CRM

On the other hand, Highrise provides the following key features:

• A person’s history on one page- Every contact in Highrise gets a page. You and your co-workers can add notes from calls, conversations, meetings, or any other historic information about this person.
• Add tasks and get things done- Tasks help you get things done. Assign tasks to yourself or to others. Add action categories (Call, Thank You, Demo, Fax, Email) for quick scanning. Check’em off when they're done. Highrise will even send reminders to your email account or mobile phone!
• Track deals, proposals, and leads- Know which proposals/bids are pending, which you’ve won, and which you’ve lost. Enter notes about the deals, attach proposals or contracts to the deals, and keep a log of any changes.

"Built-in VoIP Calling" is the primary reason why developers consider Close.io over the competitors, whereas "It works the way i do... from email" was stated as the key factor in picking Highrise.