It is a mobile engagement platform that helps forward-looking brands like Grab, Tinder, and Tesco meet the real-time needs of their customers. | A/B testing & feature release management for mobile product teams. Know what works before a full release. Test and refine everything in your app. Reduce dependence on developers; accelerate development cycles. Get insights from your users. | Amplitude provides scalable mobile analytics that helps companies leverage data to create explosive user growth. Anyone in the company can use Amplitude to pinpoint the most valuable behavioral patterns within hours. |
Messaging - Deliver messages across multiple channels and increase relevancy by coordinating with in-app content.; Automation - Respond to in-app activities at scale during every stage of the customer journey.; App Editing - Take full control of your app experience without developer resources or App Store resubmissions.; Personalization - Unlock the power of mobile with context and personalization enabled by a rich user profile.; A/B Testing - Test everything, in and out of your app, from mobile messaging to UI content.; Analytics - Collect a real-time understanding of user activity with insights designed to drive marketing action. | Best in Class WYSIWYG Visual Editor - Run A/B Tests and Multivariate Tests on layout, buttons, color, text, and copy; Programmatic Tests - Test anything you can code - from search algorithms to the number of steps in a conversion flow - through dynamic variables and code block experiments.; Results and Analytics - Understand how tests impacted key metrics before deploying the winning version to a targeted user segments. | Real-time user analytics, including funnels, retention, flexible user segmentation, and revenue analysis.; Microscope: Explore the user behavior behind any data point. Compare the behavior of engaged vs. churned users.; Growth Discovery Engine: Identify behaviors that are predictive of retention or conversion and drive explosive user growth.; Direct SQL Access via Amazon Redshift: Get access to all of your raw data with zero work on your end. |
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