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Mouseflow

25
28
+ 1
0
Segment

2.6K
616
+ 1
274
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Mouseflow vs Segment: What are the differences?

Developers describe Mouseflow as "Watch your visitors interact with your site, live". Mouseflow records videos of your site visitors and generates heatmaps highlighting areas users are clicking, scrolling and ignoring. Immerse yourself in their behavior to maximize conversions and customer satisfaction. On the other hand, Segment is detailed as "A single hub to collect, translate and send your data with the flip of a switch". Segment is a single hub for customer data. Collect your data in one place, then send it to more than 100 third-party tools, internal systems, or Amazon Redshift with the flip of a switch.

Mouseflow can be classified as a tool in the "Heatmap Analytics" category, while Segment is grouped under "Analytics Integrator".

Some of the features offered by Mouseflow are:

  • Live Mouse Tracking- Watch live recordings of visitor behavior. Capture all mouse movements, clicks, scrolls, keystrokes, and form fills.
  • Click & Move Heatmaps- Spot trends and boost conversions with instant heatmaps. Measure the effectiveness of each page on your site.
  • Scroll Heatmaps- See where visitors pay attention using scroll heatmaps. Optimize your site to maximize sales.

On the other hand, Segment provides the following key features:

  • A single API to integrate third-party tools
  • Data replay that backfills new tools with historical data
  • SQL support to automatically transform and load behavioral data into Amazon Redshift

According to the StackShare community, Segment has a broader approval, being mentioned in 831 company stacks & 79 developers stacks; compared to Mouseflow, which is listed in 9 company stacks and 5 developer stacks.

Pros of Mouseflow
Pros of Segment
    Be the first to leave a pro
    • 86
      Easy to scale and maintain 3rd party services
    • 48
      One API
    • 39
      Simple
    • 25
      Multiple integrations
    • 19
      Cleanest API
    • 10
      Easy
    • 9
      Free
    • 8
      Mixpanel Integration
    • 7
      Segment SQL
    • 6
      Flexible
    • 4
      Google Analytics Integration
    • 2
      Clean Integration with Application
    • 2
      SQL Access
    • 2
      Salesforce Integration
    • 1
      Clearbit integration
    • 1
      Beautiful UI
    • 1
      Integrates with Apptimize
    • 1
      Escort
    • 1
      Own all your tracking data
    • 1
      Woopra Integration
    • 1
      Quick setup

    Sign up to add or upvote prosMake informed product decisions

    Cons of Mouseflow
    Cons of Segment
      Be the first to leave a con
      • 2
        Not clear which events/options are integration-specific
      • 1
        Limitations with integration-specific configurations
      • 1
        Client-side events are separated from server-side

      Sign up to add or upvote consMake informed product decisions

      What is Mouseflow?

      Mouseflow records videos of your site visitors and generates heatmaps highlighting areas users are clicking, scrolling and ignoring. Immerse yourself in their behavior to maximize conversions and customer satisfaction.

      What is Segment?

      Segment is a single hub for customer data. Collect your data in one place, then send it to more than 100 third-party tools, internal systems, or Amazon Redshift with the flip of a switch.

      Need advice about which tool to choose?Ask the StackShare community!

      What companies use Mouseflow?
      What companies use Segment?

      Sign up to get full access to all the companiesMake informed product decisions

      What tools integrate with Mouseflow?
      What tools integrate with Segment?

      Sign up to get full access to all the tool integrationsMake informed product decisions

      Blog Posts

      GitHubOptimizelySegment+3
      2
      929
      Aug 28 2019 at 3:10AM
      https://img.stackshare.io/stack/505487/default_e35b8bd5e615e01dc9b420dbd2a444fcbaeff755.png logo

      Segment

      PythonJavaAmazon S3+16
      5
      1891
      Jul 2 2019 at 9:34PM
      https://img.stackshare.io/stack/374725/default_11e3fd22f9363f9e6b2bd10a6a73e7a93b3a221c.png logo

      Segment

      Google AnalyticsAmazon S3New Relic+25
      10
      5206
      GitHubGitDocker+34
      29
      39946
      GitHubGitGoogle Analytics+30
      25
      14355
      What are some alternatives to Mouseflow and Segment?
      Hotjar
      See how visitors are really using your website, collect user feedback and turn more visitors into customers.
      ClickTale
      ClickTale tracks every mouse move, click and scroll, creating playable videos of customers’ entire browsing sessions as well as powerful visual heatmaps and behavioral reports that perfectly complement traditional web analytics. As a fully hosted subscription service, ClickTale is cost-effective and quick to set up.
      Inspectlet
      Inspectlet records videos of your visitors as they use your site, allowing you to see everything they do. See every mouse movement, scroll, click, and keypress on your site. You never need to wonder how visitors are using your site again.
      FullStory
      FullStory’s unmatched analytics engine automatically indexes every digital interaction with your site or app and empowers teams to measure, validate, and act on each experience at scale.
      Google Analytics
      Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
      See all alternatives
      Interest over time
      How much does Mouseflow cost?
      How much does Segment cost?
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