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Geckoboard vs Looker vs freeboard: What are the differences?

  1. Data Sources and Integration: Geckoboard primarily focuses on simple data visualization and dashboards. It allows users to connect data sources like Google Analytics, Salesforce, and more. Looker, on the other hand, is more complex and provides not just visualization but also data exploration and modeling capabilities. Freeboard is a cloud-based IoT and dashboard platform that integrates with various data sources and APIs.

  2. Customization and Flexibility: Geckoboard offers pre-built widgets and templates for quick customization, making it easier for users without technical skills. Looker, on the contrary, provides a high level of customization and flexibility in data modeling, allowing users to create complex visualizations and reports. Freeboard also offers customization options but is more focused on IoT data visualization.

  3. Collaboration and Sharing: Geckoboard allows users to share dashboards with team members and clients through a simple sharing link. Looker provides advanced collaboration features like commenting and annotations within the platform, enabling better team collaboration on data analysis projects. Freeboard offers real-time collaboration features, making it ideal for monitoring IoT data with multiple users.

  4. Security and Permissions: Geckoboard provides basic security features like SSL encryption and user roles to control access to data. Looker offers more advanced security features, including data governance, access controls, and data encryption. Freeboard follows industry-standard security practices to ensure the safety of user data and IoT device connections.

In Summary, Geckoboard, Looker, and Freeboard offer different levels of data visualization and analysis capabilities with varying degrees of customization, collaboration, and security features to suit different user needs.

Advice on freeboard, Geckoboard, and Looker
Mohan Ramanujam
Needs advice
AmplitudeAmplitudeData StudioData Studio

We are a consumer mobile app IOS/Android startup. The app is instrumented with branch and Firebase. We use Google BigQuery. We are looking at tools that can support engagement and cohort analysis at an early stage price which we can grow with. Data Studio is the default but it would seem Looker provides more power. We don't have much insight into Amplitude other than the fact it is a popular PM tool. Please provide some insight.

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Replies (1)
Ruben Lozano
Growth Marketing Specialist at Ruben Lozano Me | 4 upvotes 路 22.2K views

Hello Mohan,

To be honest, I don't have experience working with analytics on apps and also I don't have experience with Looker, so I cannot say I will suggest that one. I know that Amplitude is a known product analytics tool for apps. I know that in the #GoPractice course, Oleg (CEO GoPractice) was using Amplitude in all his experience with mobile game apps, so I guess apps could work well too. I have experience using Amplitude for SaaS solutions and it is great to create all kinds of analytics for the product. Then Google Datastudio is the classic solution to create dashboards and reports connect it with any data source. Also, some people, instead of Amplitude are using the new Google Analytics, @GoogleAnalytics #GA4 or Mixpanel. However, my suggestion is to use Amplitude and if there are reports that you cannot answer with Amplitude, use Google Data Studio.

I hope that could help you.


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Decisions about freeboard, Geckoboard, and Looker

Very easy-to-use UI. Good way to make data available inside the company for analysis.

Has some built-in visualizations and can be easily integrated with other JS visualization libraries such as D3.

Can be embedded into product to provide reporting functions.

Support team are helpful.

The only complain I have is lack of API support. Hard to track changes as codes and automate report deployment.

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Vojtech Kopal
Head of Data at Mews Systems | 3 upvotes 路 308.5K views

Power BI is really easy to start with. If you have just several Excel sheets or CSV files, or you build your first automated pipeline, it is actually quite intuitive to build your first reports.

And as we have kept growing, all the additional features and tools were just there within the Azure platform and/or Office 365.

Since we started building Mews, we have already passed several milestones in becoming start up, later also a scale up company and now getting ready to grow even further, and during all these phases Power BI was just the right tool for us.

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Pros of freeboard
Pros of Geckoboard
Pros of Looker
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      Takes a little bit to set up, once done, it's all yours
    • 4
      Real time in app customer chat support
    • 4
      GitHub integration
    • 1
      Reduces the barrier of entry to utilizing data

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    Cons of freeboard
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        - No public GitHub repository available -
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        What is freeboard?

        A damn-sexy, open source real-time dashboard builder for IOT and other web mashups. A free open-source alternative to Geckoboard

        What is Geckoboard?

        Build and share real-time business dashboards without the hassle. Geckoboard integrates directly with over 80 different tools and services to help you pull in your data and get a professional-looking dashboard in front of others in minutes.

        What is Looker?

        We've built a unique data modeling language, connections to today's fastest analytical databases, and a service that you can deploy on any infrastructure, and explore on any device. Plus, we'll help you every step of the way.

        Need advice about which tool to choose?Ask the StackShare community!

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