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  5. Twilio vs Urban Airship

Twilio vs Urban Airship

OverviewDecisionsComparisonAlternatives

Overview

Twilio
Twilio
Stacks11.5K
Followers8.8K
Votes521
Urban Airship
Urban Airship
Stacks65
Followers153
Votes26

Twilio vs Urban Airship: What are the differences?

  1. Integration Capabilities: Twilio primarily focuses on communication services like SMS, voice calls, and video conferencing, while Urban Airship specializes in mobile marketing and user engagement through notifications, messaging, and automation. Twilio offers a wide range of API integrations for communications, while Urban Airship provides robust integration options for marketing automation and personalized messaging.

  2. Messaging Channels: Twilio supports SMS, voice, email, and video communication channels, making it versatile for various communication needs. On the other hand, Urban Airship is tailored towards push notifications, in-app messages, and app automation, focusing specifically on engaging users within mobile apps.

  3. Target Audience: Twilio caters to a broader audience, including developers, businesses, and enterprises looking to enhance their communication capabilities. In contrast, Urban Airship targets marketers, mobile app developers, and businesses seeking to increase user engagement and retention through targeted messaging strategies.

  4. Feature Set: Twilio offers a wide array of communication features such as programmable SMS, Voice API, and video conferencing, enabling real-time interactions. Urban Airship specializes in mobile marketing features like push notifications, automation, and analytics, enhancing user engagement and retention within mobile apps.

  5. Performance Analytics: Twilio provides detailed analytics on communication metrics like call quality, message delivery rates, and engagement statistics for voice and messaging services. Urban Airship offers performance analytics focused on user interactions with push notifications, in-app messaging, and automation campaigns to measure user engagement and conversion rates.

  6. Industry Focus: While Twilio serves industries across the board, Urban Airship has a specific focus on industries like retail, e-commerce, media, and travel, providing tailored solutions for mobile marketing and user engagement in these sectors.

In Summary, Twilio and Urban Airship offer distinct strengths in communication and mobile marketing, catering to different needs and audiences across industries.

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Advice on Twilio, Urban Airship

Finch
Finch

Ops at SLS

Jul 23, 2020

Needs adviceonSalesforce Sales CloudSalesforce Sales CloudSalesforceSalesforce

Hey! We need an omnichannel inbox that's housed within Salesforce Sales Cloud that makes it super easy for our reps to respond to inbound communication (needs: clean inbox, provides historical context, etc.). We're a high-volume call center, and we get a ton of incoming SMS and email every day. We'd love a solution that lets us view all of that in one place — ideally Salesforce, as that's where our reps work, and we want to avoid needing them to switch between windows. Thanks!

189k views189k
Comments
Dainis
Dainis

Marketing project manager at Colortime

Jan 31, 2020

Needs advice

Hello! We need to integrate an SMS gateway into our app for user phone verification. As we are just starting, we are searching for the most affordable/best price/performance option for SMS gateway to verify client phone numbers with the code, maybe you can suggest something between those two or maybe something else. We are planning to do business in Europe

135k views135k
Comments

Detailed Comparison

Twilio
Twilio
Urban Airship
Urban Airship

Twilio offers developers a powerful API for phone services to make and receive phone calls, and send and receive text messages. Their product allows programmers to more easily integrate various communication methods into their software and programs.

We’ve built the smartest, most aware, precise, easy-to-use, scalable, secure and powerful push messaging platform on the planet. Our Push messaging platform leverages all that is unique about mobile as a channel, and that lights the spark to create meaningful and valuable mobile experiences. We help put your app in front of your users at the right time, and in the right place to drive usage and brand engagement.

Phone- Phone Numbers API;Phone- Convert Text to Speech and Play Audio;Phone- Record Calls and Store Them;Phone- Create Conferences;Phone- API Queueing;Phone- Call Queues;Phone- Convert Speech to Text;Phone- Usage API;Phone- Status Callbacks and Logs;Phone- Global Reach;SMS- Supports Unicode;SMS- Message Queueing;SMS- Realtime API;SMS- Global Reach;SMS- Status Callbacks and Logs;SMS- Usage metering & API triggers;SMS- Voice Enabled Numbers;SMS- Short Codes;Two-factor authentication;Call tracking;Voice broadcasting;Cloud IVR;Mobile app distribution
Industry’s best Push Messaging (with up to 1M messages per month, free).;Ready to go, proven and can be working in your app within hours.;Flexible APIs to drop in as-is or to completely customize.;Cross-platform ready (iOS, Android, Windows, Blackberry and more).;Enterprise-class uptime, security and scalability.;Comprehensive documentation.;Email support access.;Love, respect and appreciation from your developer friends here at UA.
Statistics
Stacks
11.5K
Stacks
65
Followers
8.8K
Followers
153
Votes
521
Votes
26
Pros & Cons
Pros
  • 148
    Powerful, simple, and well documented api
  • 88
    RESTful API
  • 66
    Clear pricing
  • 61
    Great sms services
  • 58
    Low cost of entry
Cons
  • 4
    Predictable pricing
  • 2
    Expensive
Pros
  • 11
    Ios integration
  • 8
    Easy to setup
  • 5
    Android integration
  • 2
    PhoneGap Plugin
Cons
  • 1
    Easy to setup
  • 1
    Android Integration
Integrations
Google App Engine
Google App Engine
Bugsnag
Bugsnag
Zendesk
Zendesk
Twilio SendGrid
Twilio SendGrid
Parse
Parse
Kinvey
Kinvey
StackMob
StackMob
Heroku
Heroku
Appcelerator
Appcelerator
Trigger.io
Trigger.io

What are some alternatives to Twilio, Urban Airship?

OneSignal

OneSignal

OneSignal is a high volume push notification service for websites and mobile applications. OneSignal supports all major native and mobile platforms by providing dedicated SDKs for each platform, a RESTful server API, and a dashboard.

Nexmo

Nexmo

Nexmo connects your apps directly to carriers around the world. Integrate SMS and Voice messages using one simple API. Use Nexmo Verity to register users, verify transactions, and implement two factor authentication.

Google Cloud Messaging

Google Cloud Messaging

Google Cloud Messaging (GCM) is a free service that enables developers to send messages between servers and client apps. This includes downstream messages from servers to client apps, and upstream messages from client apps to servers.

Plivo

Plivo

Plivo provides basic building block APIs in the form of Plivo XML and HTTP API, to create telephony apps, so developers can completely do away with learning the nitty-gritty of the telephony plumbing.

Amazon SNS

Amazon SNS

Amazon Simple Notification Service makes it simple and cost-effective to push to mobile devices such as iPhone, iPad, Android, Kindle Fire, and internet connected smart devices, as well as pushing to other distributed services. Besides pushing cloud notifications directly to mobile devices, SNS can also deliver notifications by SMS text message or email, to Simple Queue Service (SQS) queues, or to any HTTP endpoint.

Firebase Cloud Messaging

Firebase Cloud Messaging

It is a cross-platform messaging solution that lets you reliably deliver messages at no cost. You can notify a client app that new email or other data is available to sync. You can send notification messages to drive user re-engagement and retention. For use cases such as instant messaging, a message can transfer a payload of up to 4KB to a client app.

Agora

Agora

Agora.io provides building blocks for you to add real-time voice and video communications through a simple and powerful SDK. You can integrate the Agora SDK to enable real-time communications in your own application quickly.

Amazon Pinpoint

Amazon Pinpoint

Amazon Pinpoint makes it easy to run targeted campaigns to drive user engagement in mobile apps. Amazon Pinpoint helps you understand user behavior, define which users to target, determine which messages to send, schedule the best time to deliver the messages, and then track the results of your campaign.

Pusher Mobile Push Notifications API

Pusher Mobile Push Notifications API

Send push notifications to iOS and Android devices through one unified Push Notifications API for Google Cloud Messaging (GCM) and Apple Push Notification Service (APNS).

OpenTok

OpenTok

It adds the clarity and emotion of face-to-face communication to your brand whether you're developing for the web, iOS, or Android. We make the integration of high-quality live video a breeze so that you can focus on building a great product.

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