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MSG91 vs Twilio: What are the differences?
Introduction
MSG91 and Twilio are both communication platforms that provide APIs for businesses to send messages and make calls. While they serve a similar purpose, there are key differences between these two platforms. Below are six important differences that distinguish MSG91 and Twilio.
Pricing Structure: MSG91 offers a transparent and customizable pricing structure, where businesses can choose specific features and pay only for what they need. On the other hand, Twilio follows a pay-as-you-go model where businesses are billed for their actual usage.
Global Coverage: Twilio has a broader global coverage, providing services in more countries compared to MSG91. This makes Twilio a better choice for businesses with a worldwide customer base or those looking to expand internationally.
Messaging Channels: Twilio supports various messaging channels, including SMS, WhatsApp, Facebook Messenger, and more. MSG91, on the other hand, primarily focuses on SMS, although it offers voice call and email services as well.
Ease of Integration: Twilio offers extensive documentation and libraries for easy integration into different programming languages and frameworks. MSG91 also provides integration support, but Twilio's resources and community support are generally considered to be more comprehensive.
Technical Capabilities: Twilio offers a range of advanced features, including real-time call monitoring, conference calls, and video messaging. While MSG91 provides basic messaging and calling capabilities, it may lack some of these advanced features that Twilio offers.
API Customization: Twilio allows developers to have more control and customization over their messaging and calling applications through their flexible API. MSG91's API also offers customization options, but Twilio provides a wider range of functionalities and developer tools.
In summary, MSG91 and Twilio differ in terms of pricing structure, global coverage, supported messaging channels, ease of integration, technical capabilities, and API customization. Understanding these differences can help businesses choose the platform that aligns better with their specific needs.
Hey! We need an omnichannel inbox that's housed within Salesforce Sales Cloud that makes it super easy for our reps to respond to inbound communication (needs: clean inbox, provides historical context, etc.). We're a high-volume call center, and we get a ton of incoming SMS and email every day. We'd love a solution that lets us view all of that in one place — ideally Salesforce, as that's where our reps work, and we want to avoid needing them to switch between windows. Thanks!
if the inbound SMS are sales rep specific you could potentially have twilio fwd that msg to a google voice phone number which will in turn put an email in their inbox (so they're looking at 1 inbox instead of multiple places) Just an idea. Probably way off in left field compared to what you're thinking and I also invision. I'm not all familiar with MessageBird nor am I at all familiar w/ your data flow / business process. Would be happy to help brainstorm anytime! 10+ years experience on the sfdc platform
Check out Centro. We built this to solve this exact problem! We used tools like Twilio but wrapped it up in a application that runs on Slack.
Hello! We need to integrate an SMS gateway into our app for user phone verification. As we are just starting, we are searching for the most affordable/best price/performance option for SMS gateway to verify client phone numbers with the code, maybe you can suggest something between those two or maybe something else. We are planning to do business in Europe
Twilio is the leader. Strong API, excellent documentation and reliable service. I suggest Nexmo since their API has smaller learning curve, offering better prices and also reliable solution. Also Nexmo offers more call per sec. 3 vs 2 and 2, out of the box. Good luck
Twilio documentation is very good and as a platform it just works. It's robust and reliable. We road-tested plivo and it wasn't anywhere near in terms of docs or support. In fact their support was terrible at replying to us. 48 hours to answer basic questions.
That's said, were also using sendgrid by twilio and that's not been pleasant . Their email builder appears to be react based but written by a team who don't understand react very well. That's a nightmare as yet
Twilio might be not cheapest, but they have awesome documentation (a lot of examples), easy to use API and libraries. I think it's a very good product to start. If the bill will become too heavy, you can shop around for economical options.
stackshare doesn't seem to have this in the stack list yet, but in my experience Twillio is attractive. It's good for basics, their acquisition of SendGrid gives them a bit more market share.. They are stronger at marketing to those that benefit them. That said from my understanding SendGrid leases the networks, channels, and lines. While their interface is friendly, their pricing suited for lower volume, you want to look at what they are using via an API, a contract, etc. Is it a more friend UI to a combination of others. What redunancies do to they have, try their support. It's not that Twillio is bad, it's about the volume, the use case, the liabiitlies you might have to your end-users if Twillio isn't the right choice. Another option is Bandwidth. You ask for affordable, Twillio is an option, but front end costs v/s the costs of support you'll need to consider. Bandwidth has more reliability but requires more engineering and more skillset. Another option that is worth considering, not the most affordable, but https://www.zipwhip.com/ have perhaps options that might be higher and the cost is relative. Wight costs, of support costs of integration, cost of scale, costs of a volume..
Pros of MSG91
Pros of Twilio
- Powerful, simple, and well documented api148
- RESTful API88
- Clear pricing66
- Great sms services61
- Low cost of entry58
- Global SMS Gateway29
- Good value14
- Cloud IVR12
- Simple11
- Extremely simple to integrate with rails11
- Great for startups6
- SMS5
- Great developer program3
- Hassle free3
- Text me the app pages2
- New Features constantly rolling out1
- Many deployment options, from build from scratch to buy1
- Easy integration1
- Two factor authentication1
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Cons of MSG91
Cons of Twilio
- Predictable pricing4
- Expensive2