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Data Studio vs Google Analytics: What are the differences?
Developers describe Data Studio as "Your data is powerful. Use it". Unlock the power of your data with interactive dashboards and engaging reports that inspire smarter business decisions. It’s easy and free. On the other hand, Google Analytics is detailed as "Enterprise-class web analytics". Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
Data Studio belongs to "Business Intelligence" category of the tech stack, while Google Analytics can be primarily classified under "General Analytics".
Airbnb, Uber Technologies, and Spotify are some of the popular companies that use Google Analytics, whereas Data Studio is used by Kalibrr, Cookly, and Landing.jobs. Google Analytics has a broader approval, being mentioned in 18000 company stacks & 10537 developers stacks; compared to Data Studio, which is listed in 30 company stacks and 28 developer stacks.
Pros of Data Studio
Pros of Google Analytics
- Free1.5K
- Easy setup925
- Data visualization889
- Real-time stats697
- Comprehensive feature set404
- Goals tracking180
- Powerful funnel conversion reporting154
- Customizable reports137
- Custom events try83
- Elastic api53
- Updated regulary13
- Interactive Documentation8
- Google play3
- Advanced ecommerce2
- Industry Standard2
- Walkman music video playlist2
- Medium / Channel data split1
- Easy to integrate1
- Financial Management Challenges -2015h1
- Lifesaver1
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Cons of Data Studio
Cons of Google Analytics
- Confusing UX/UI10
- Super complex7
- Very hard to build out funnels6
- Poor web performance metrics3
- Very easy to confuse the user of the analytics2
- Time spent on page isn't accurate out of the box2
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What is Data Studio?
What is Google Analytics?
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What companies use Data Studio?
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What tools integrate with Data Studio?
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