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Amazon SNS vs OneSignal: What are the differences?


In this article, we will compare Amazon SNS and OneSignal, two popular communication platforms, and highlight their key differences.

  1. Push Notification Support: OneSignal is primarily focused on push notifications and supports various platforms, including Android, iOS, and web browsers. On the other hand, while Amazon SNS does offer push notification support, it is just one of the many services it provides, making it a more comprehensive communication platform.

  2. Pricing Model: OneSignal offers a free plan with limited features and additional paid plans with more advanced functionalities. Amazon SNS, on the other hand, follows a pay-as-you-go pricing model, where users are charged based on their actual usage. This difference in pricing models allows users to choose the option that best suits their needs and budget.

  3. Integration Capabilities: OneSignal provides extensive integration capabilities, allowing developers to easily integrate it into their existing systems through API or SDK. Amazon SNS also offers integration with other AWS services, making it an attractive choice for users already utilizing AWS infrastructure and services.

  4. Message Targeting Options: OneSignal provides advanced message targeting options, allowing users to send personalized notifications to specific user segments based on various criteria such as demographics, behavior, or previous interactions. While Amazon SNS does offer some filtering capabilities, it may not have the same level of granularity in message targeting as OneSignal.

  5. Ease of Use: OneSignal is known for its user-friendly interface and simple setup process, making it accessible even for users without extensive technical knowledge. In contrast, Amazon SNS may require a certain level of technical expertise and familiarity with AWS services, which could potentially make it more complex to set up and configure.

  6. Available Features: OneSignal offers a range of additional features such as in-app messaging, A/B testing, and user segmentation, allowing users to create more customized and engaging communication campaigns. While Amazon SNS provides core messaging functionality, it may not offer the same level of advanced features as OneSignal.

In summary, OneSignal is primarily focused on push notifications, offers a user-friendly interface with advanced targeting options and additional features like in-app messaging, while Amazon SNS is a more comprehensive communication platform, integrated with other AWS services, and suited for users already utilizing AWS infrastructure.

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Pros of Amazon SNS
Pros of OneSignal
  • 12
    Low cost
  • 6
    Supports multi subscribers
  • 28
    Free of cost
  • 22
    More parametrable
  • 17
    Simple and Easy To Use. Well Documented :)
  • 13
    Device to device
  • 12
  • 9
    Many Platforms
  • 9
    Great support
  • 8
  • 4
    Flexibility in working with web, android and iOS
  • 4
    Phonegap / Cordova / Ionic starters
  • 1

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What is Amazon SNS?

Amazon Simple Notification Service makes it simple and cost-effective to push to mobile devices such as iPhone, iPad, Android, Kindle Fire, and internet connected smart devices, as well as pushing to other distributed services. Besides pushing cloud notifications directly to mobile devices, SNS can also deliver notifications by SMS text message or email, to Simple Queue Service (SQS) queues, or to any HTTP endpoint.

What is OneSignal?

OneSignal is a high volume push notification service for websites and mobile applications. OneSignal supports all major native and mobile platforms by providing dedicated SDKs for each platform, a RESTful server API, and a dashboard.

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Blog Posts

Nov 20 2019 at 3:38AM


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What are some alternatives to Amazon SNS and OneSignal?
Amazon Pinpoint
Amazon Pinpoint makes it easy to run targeted campaigns to drive user engagement in mobile apps. Amazon Pinpoint helps you understand user behavior, define which users to target, determine which messages to send, schedule the best time to deliver the messages, and then track the results of your campaign.
Twilio offers developers a powerful API for phone services to make and receive phone calls, and send and receive text messages. Their product allows programmers to more easily integrate various communication methods into their software and programs.
Amazon MQ
Amazon MQ is a managed message broker service for Apache ActiveMQ that makes it easy to set up and operate message brokers in the cloud.
Google Cloud Messaging
Google Cloud Messaging (GCM) is a free service that enables developers to send messages between servers and client apps. This includes downstream messages from servers to client apps, and upstream messages from client apps to servers.
Firebase is a cloud service designed to power real-time, collaborative applications. Simply add the Firebase library to your application to gain access to a shared data structure; any changes you make to that data are automatically synchronized with the Firebase cloud and with other clients within milliseconds.
See all alternatives