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MailChimp vs listmonk: What are the differences?

Introduction

MailChimp and listmonk are both popular email marketing platforms that allow businesses to send marketing emails to a large number of subscribers. However, there are key differences between the two platforms that businesses should consider before choosing which one to use.

1. Pricing and Plans: MailChimp offers a tiered pricing structure based on the number of subscribers, while listmonk is an open-source platform that is free to use. This means that businesses with a smaller subscriber base may find listmonk more cost-effective, especially if they have the technical expertise to set it up and maintain it.

2. Features and Functionality: MailChimp offers a wide range of features and integrations, including advanced segmentation, automation, and e-commerce integration. On the other hand, listmonk is a relatively new platform and may not have as many features and integrations available. Businesses with complex marketing needs may find MailChimp more suitable for their requirements.

3. Ease of Use: MailChimp has a user-friendly interface and offers a drag-and-drop email editor, making it easy for businesses to create and customize their email campaigns. Listmonk, being an open-source platform, may require more technical expertise to set up and use effectively.

4. Deliverability: MailChimp has a good reputation for high email deliverability rates, as they have established relationships with major email service providers. Listmonk, being a newer platform, may not have the same level of deliverability as MailChimp, especially when it comes to avoiding spam filters.

5. Data Control: With listmonk being an open-source platform, businesses have complete control over their data and can host it on their own servers. MailChimp, on the other hand, stores subscriber data on its servers, which may be a concern for businesses with strict data privacy requirements.

6. Customer Support: MailChimp offers 24/7 customer support through various channels, including live chat and email. Listmonk, being an open-source platform, may not provide the same level of customer support and businesses may have to rely on community forums and documentation for assistance.

In summary, MailChimp offers a comprehensive set of features and integrations, while listmonk is a cost-effective open-source platform that provides businesses with more control over their data.

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Pros of listmonk
Pros of Mailchimp
    Be the first to leave a pro
    • 259
      Smooth setup & ui
    • 248
      Mailing list
    • 148
      Robust e-mail creation
    • 120
      Integrates with a lot of external services
    • 109
      Custom templates
    • 59
      Free tier
    • 49
      Great api
    • 42
      Great UI
    • 33
      A/B Testing Subject Lines
    • 30
      Broad feature set
    • 11
      Subscriber Analytics
    • 9
      Great interface. The standard for email marketing
    • 8
      Great documentation
    • 8
      Mandrill integration
    • 7
      Segmentation
    • 6
      Best deliverability; helps you be the good guy
    • 5
      Facebook Integration
    • 5
      Autoresponders
    • 3
      Customization
    • 3
      RSS-to-email
    • 3
      Co-branding
    • 3
      Embedded signup forms
    • 2
      Automation
    • 1
      Great logo
    • 1
      Groups
    • 0
      Landing pages

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    Cons of listmonk
    Cons of Mailchimp
      Be the first to leave a con
      • 2
        Super expensive
      • 1
        Poor API
      • 1
        Charged based on subscribers as opposed to emails sent

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      - No public GitHub repository available -

      What is listmonk?

      It is a standalone, self-hosted, newsletter and mailing list manager. It is fast, feature-rich, and packed into a single binary. It uses a PostgreSQL database as its data store.

      What is Mailchimp?

      MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform.

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      What companies use listmonk?
      What companies use Mailchimp?
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      What tools integrate with listmonk?
      What tools integrate with Mailchimp?

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