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Sailthru vs BPM Online: What are the differences?
Developers describe Sailthru as "The platform for customer insights and personalized communication". Sailthru is the only company that provides fully automated, 1:1 email and onsite recommendations using a unique behavioral targeting platform. We help brands cut through the clutter and build trust with their customers by recognizing and acting upon their individual interests. On the other hand, BPM Online is detailed as "Platform that focuses on business process automation and CRM". It is a provider of CRM+BPM solutions. Ultimate customer relationship, business process management, sales force automation software for your business in any industry.
Sailthru and BPM Online can be categorized as "Marketing Automation" tools.
Some of the features offered by Sailthru are:
- Analyze behavior, interests, and preferences.
- Generate unique data profiles.
- Automatically personalize every communication, in real time.
On the other hand, BPM Online provides the following key features:
- 360° customer view
- Mobile sales
- Synchronization, integration and import