Hi there, we are a seed-stage startup in the personal development space. I am looking at building the marketing stack tool to have an accurate view of the user experience from acquisition through to adoption and retention for our upcoming React Native Mobile app. We qualify for the startup program of Segment and Mixpanel, which seems like a good option to get rolling and scale for free to learn how our current 60K free members will interact in the new subscription-based platform. I was considering AppsFlyer for attribution, and I am now looking at an affordable yet scalable Mobile Marketing tool vs. building in-house. Braze looks great, so does Leanplum, but the price points are 30K to start, which we can't do. I looked at OneSignal, but it doesn't have user flow visualization. I am now looking into Urban Airship and Iterable. Any advice would be much appreciated!
You might already made you decision, but for us Intercoms new journey builder combined with Zapier really makes a strong competitor at a fair price towards Braze. We use tags in the journey builder to fire of zaps for example sms etc. Intercom also offers a startup pricing at 49 dollars for everything the first year. The downside is they only have support through chat/email, no phone support and sometimes they are pretty slow.