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Google Optimize

An online split-testing tool from Google
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What is Google Optimize?

It is an online split-testing tool from Google that plugs into your website and enables you to experiment with different ways of delivering your content. It facilitates three types of testing – A/B testing, multivariate testing, and redirect tests.
Google Optimize is a tool in the A/B Testing Analytics category of a tech stack.

Who uses Google Optimize?

22 companies reportedly use Google Optimize in their tech stacks, including Justmop, System Design Div., and R&D.

25 developers on StackShare have stated that they use Google Optimize.

Google Optimize Integrations

Decisions about Google Optimize

Here are some stack decisions, common use cases and reviews by companies and developers who chose Google Optimize in their tech stack.

Shared insights
Google OptimizeGoogle Optimize

Hi All, Does anybody here have any experiences or perspectives they could share on using Google Optimize to personalize content recommendations for a digital news publisher? Would it be an appropriate solution? They don't seem to reference this kind of use case specifically, but the function on face value seems like it could do the job.

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Jobs that mention Google Optimize as a desired skillset

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India Telangana Hyderabad
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Google Optimize's Features

  • Built on Google Analytics
  • Advanced statistical modeling
  • Sophisticated targeting tools

Google Optimize Alternatives & Comparisons

What are some alternatives to Google Optimize?
Optimizely is the market leader in digital experience optimization, helping digital leaders and Fortune 100 companies alike optimize their digital products, commerce, and campaigns with a fully featured experimentation platform.
Visual Website Optimizer
Visual Website Optimizer is an easy to use A/B testing tool that allows marketing professionals to create different versions of their websites and landing pages using a point-and-click editor (no HTML knowledge needed!) and then see which version produces maximum conversion rate or sales
Whether it’s a custom-tailored message at checkout or a completely revamped homepage,it shows you which site experiences engage and delight your customers, and gives you the solutions you need to deliver them.
Adobe Target
A/B and multivariate testing. Personalization. AI-powered automation at scale. Testing and personalization with features that optimize, automate, and predict the best experiences for your audiences.
Conversion Optimization Platform is an all-in-one data analytics, research, and testing suite to optimize your websites and applications to achieve the desired goal.
See all alternatives

Google Optimize's Followers
23 developers follow Google Optimize to keep up with related blogs and decisions.