Google Datastudio vs Looker

Need advice about which tool to choose?Ask the StackShare community!

Google Datastudio

197
170
+ 1
16
Looker

584
629
+ 1
9
Add tool

Google Datastudio vs Looker: What are the differences?

Developers describe Google Datastudio as "A reporting and data visualization tool". It lets you create reports and data visualizations. Data Sources are reusable components that connect a report to your data, such as Google Analytics, Google Sheets, Google AdWords and so forth. You can unlock the power of your data with interactive dashboards and engaging reports that inspire smarter business decisions. On the other hand, Looker is detailed as "Pioneering the next generation of BI, data discovery & data analytics". We've built a unique data modeling language, connections to today's fastest analytical databases, and a service that you can deploy on any infrastructure, and explore on any device. Plus, we'll help you every step of the way.

Google Datastudio and Looker can be primarily classified as "Business Intelligence" tools.

According to the StackShare community, Looker has a broader approval, being mentioned in 83 company stacks & 51 developers stacks; compared to Google Datastudio, which is listed in 8 company stacks and 4 developer stacks.

Decisions about Google Datastudio and Looker

Very easy-to-use UI. Good way to make data available inside the company for analysis.

Has some built-in visualizations and can be easily integrated with other JS visualization libraries such as D3.

Can be embedded into product to provide reporting functions.

Support team are helpful.

The only complain I have is lack of API support. Hard to track changes as codes and automate report deployment.

See more
Vojtech Kopal
Head of Data at Mews Systems · | 3 upvotes · 302.6K views

Power BI is really easy to start with. If you have just several Excel sheets or CSV files, or you build your first automated pipeline, it is actually quite intuitive to build your first reports.

And as we have kept growing, all the additional features and tools were just there within the Azure platform and/or Office 365.

Since we started building Mews, we have already passed several milestones in becoming start up, later also a scale up company and now getting ready to grow even further, and during all these phases Power BI was just the right tool for us.

See more
Get Advice from developers at your company using StackShare Enterprise. Sign up for StackShare Enterprise.
Learn More
Pros of Google Datastudio
Pros of Looker
  • 6
    Free
  • 4
    Underrated
  • 2
    Easy to share
  • 1
    Google Analytics Integration
  • 1
    BigQuery Integration
  • 1
    Same UI controls as Google Docs, Sheet, etc
  • 1
    Shareable & editable dashboards
  • 4
    Real time in app customer chat support
  • 4
    GitHub integration
  • 1
    Reduces the barrier of entry to utilizing data

Sign up to add or upvote prosMake informed product decisions

Cons of Google Datastudio
Cons of Looker
  • 1
    Works well with google (not aws or azure)
  • 3
    Price

Sign up to add or upvote consMake informed product decisions

What is Google Datastudio?

It lets you create reports and data visualizations. Data Sources are reusable components that connect a report to your data, such as Google Analytics, Google Sheets, Google AdWords and so forth. You can unlock the power of your data with interactive dashboards and engaging reports that inspire smarter business decisions.

What is Looker?

We've built a unique data modeling language, connections to today's fastest analytical databases, and a service that you can deploy on any infrastructure, and explore on any device. Plus, we'll help you every step of the way.

Need advice about which tool to choose?Ask the StackShare community!

Jobs that mention Google Datastudio and Looker as a desired skillset
What companies use Google Datastudio?
What companies use Looker?
See which teams inside your own company are using Google Datastudio or Looker.
Sign up for StackShare EnterpriseLearn More

Sign up to get full access to all the companiesMake informed product decisions

What tools integrate with Google Datastudio?
What tools integrate with Looker?

Sign up to get full access to all the tool integrationsMake informed product decisions

Blog Posts

What are some alternatives to Google Datastudio and Looker?
Tableau
Tableau can help anyone see and understand their data. Connect to almost any database, drag and drop to create visualizations, and share with a click.
Power BI
It aims to provide interactive visualizations and business intelligence capabilities with an interface simple enough for end users to create their own reports and dashboards.
Metabase
It is an easy way to generate charts and dashboards, ask simple ad hoc queries without using SQL, and see detailed information about rows in your Database. You can set it up in under 5 minutes, and then give yourself and others a place to ask simple questions and understand the data your application is generating.
Metabase
It is an easy way to generate charts and dashboards, ask simple ad hoc queries without using SQL, and see detailed information about rows in your Database. You can set it up in under 5 minutes, and then give yourself and others a place to ask simple questions and understand the data your application is generating.
Chartio
Chartio is a cloud-based business analytics solution on a mission to enable everyone within an organization to access, explore, transform and visualize their data.
See all alternatives