Crazy Egg vs Hotjar

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Crazy Egg

2.5K
217
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21
Hotjar

1.3K
236
+ 1
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Crazy Egg vs Hotjar: What are the differences?

Crazy Egg: Visualize where your visitors click. Crazy Egg gives you the competitive advantage to improve your website in a heartbeat without the high costs; Hotjar: See how visitors are really using your website, collect user feedback and turn more visitors into customers. See how visitors are really using your website, collect user feedback and turn more visitors into customers.

Crazy Egg and Hotjar can be categorized as "Heatmap Analytics" tools.

According to the StackShare community, Crazy Egg has a broader approval, being mentioned in 682 company stacks & 23 developers stacks; compared to Hotjar, which is listed in 112 company stacks and 24 developer stacks.

Decisions about Crazy Egg and Hotjar
Kamaldeep Singh

Go with Hotjar or Clicktale, they're the best in the business. You've got to keep in mind that heatmaps will always be a sample of a population. Unless you're paying a massive premium they aren't tracking literally every click on a page.

Heatmaps are pretty useless on their own, but paired with digital analytics, user research, etc they can provide some serious value.

For example, let's say you've got a massive visitor drop-off on your shipping details page and you're trying to figure out why. Heatmaps are a great way to contextualize the problem. You'd be able to see A.) Which form fields are being clicked least often B.) where people stop scrolling on a page (if your program has scroll tracking) C.) If users are clicking off the page to go do other things.

You can do a lot with that information like:

Run an AB Test that reduces the amount of form fields to the screen depth most visitors reach

Remove the form fields that are filled in the least (removing major barriers)

Check your analytics to figure out how often visitors who click certain links from the shipping page go on to buy. If you find a particular link leads to less conversions on average, test removing it from the page completely.

These are just a few example of heat maps. I like integrating them with my AB Testing program and looking at the different ways users interact with content depending on changes in page layouts. You can gain some real insight here.

For instance, let's say I wanted to test whether a navigation with 10 options would convert more users than one with 5. So I run a test and the 5 options wins. Great. But what if it turns out that even though it lost, a very large number of people were clicking a certain part of the navigation in option 10 not included in option 5. Heatmaps would let me see that. Then I could run another test where I included the highly clicked menu button and one where I exclude it.

Good heatmapping programs also come with scroll tracking and use recording sessions as well. All very useful tools in analyzing how people interact with your website.

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Pros of Crazy Egg
Pros of Hotjar
  • 11
    Very easy to use
  • 8
    Great insight information
  • 2
    Neat visualizations
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    Cons of Crazy Egg
    Cons of Hotjar
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      • 2
        Doesn't work with iframe

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      What is Crazy Egg?

      Crazy Egg gives you the competitive advantage to improve your website in a heartbeat without the high costs.

      What is Hotjar?

      See how visitors are really using your website, collect user feedback and turn more visitors into customers.

      Need advice about which tool to choose?Ask the StackShare community!

      What companies use Crazy Egg?
      What companies use Hotjar?
      See which teams inside your own company are using Crazy Egg or Hotjar.
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      What tools integrate with Crazy Egg?
      What tools integrate with Hotjar?
        No integrations found

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        Blog Posts

        Jul 2 2019 at 9:34PM

        Segment

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        What are some alternatives to Crazy Egg and Hotjar?
        Google Analytics
        Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
        Mouseflow
        Mouseflow records videos of your site visitors and generates heatmaps highlighting areas users are clicking, scrolling and ignoring. Immerse yourself in their behavior to maximize conversions and customer satisfaction.
        Optimizely
        Optimizely is the market leader in digital experience optimization, helping digital leaders and Fortune 100 companies alike optimize their digital products, commerce, and campaigns with a fully featured experimentation platform.
        ClickTale
        ClickTale tracks every mouse move, click and scroll, creating playable videos of customers’ entire browsing sessions as well as powerful visual heatmaps and behavioral reports that perfectly complement traditional web analytics. As a fully hosted subscription service, ClickTale is cost-effective and quick to set up.
        Inspectlet
        Inspectlet records videos of your visitors as they use your site, allowing you to see everything they do. See every mouse movement, scroll, click, and keypress on your site. You never need to wonder how visitors are using your site again.
        See all alternatives