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Twitter Ads vs Adzerk: What are the differences?
Twitter Ads: It allows businesses and brands to connect with a relevant and engaged audience. You can create engagement, measure results, and attract new followers or website visitors, with no minimum spend. You can grow your influence steadily without ever having to manage a campaign; Adzerk: It helps sites and apps find new revenue streams via APIs that make it easy to programmatically promote content and serve ads. It offers developers powerful APIs for promoting content and serving ads on their sites and apps. Developers get access to a multitude of APIs - from a Decision API for selecting the right content to promote based on hundreds of targeting inputs to Management APIs for building a self-serve advertiser portal to UserDB, a 1st-party data management platform.
Twitter Ads and Adzerk can be primarily classified as "Advertising" tools.