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Google AdSense vs Trivver: What are the differences?
What is Google AdSense? A program that allows bloggers and website owners to make money by displaying Google ads. It is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience.
What is Trivver? Advertising exchange for XR environments including 3D, VR, MR and AR. It allows ad agencies, networks and advertisers to create and run ad campaigns in extended reality environments. It's ad exchange serves branded content to targeted audiences in extended reality environments, by seamlessly integrating 3D models of the brands' Branded Smart Objects.
Google AdSense and Trivver belong to "Advertising" category of the tech stack.
Some of the features offered by Google AdSense are:
- Earn money from your site
- Optimize the size of your ad units to automatically fit desktop or mobile, meaning there's more chance they'll be seen and clicked
- Add one piece of code to your site and Google will automatically show ads tailored to your site's layout, saving you time making changes to ad code
On the other hand, Trivver provides the following key features:
- Enables ADVERTISERS to create contextual, integrated XR ad campaigns
- Provides ADVERTISERS with significant leverage
- Creates the opportunity for PUBLISHERS to efficiently monetize their XR content with advertising that is native and organic to the environment
Cons of Google AdSense
- Plenty installs but low on actual users1