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AdEx

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Google AdSense

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AdEx vs Google AdSense: What are the differences?

What is AdEx? An open-source, transparent & fraud-proof display advertising. It is trust-minimized solution for digital advertising that reduces ad fraud, improves ad budgets and protects user privacy. It is built on the Ethereum blockchain to connect publishers and advertisers without intermediaries on a decentralized ad exchange.

What is Google AdSense? A program that allows bloggers and website owners to make money by displaying Google ads. It is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience.

AdEx and Google AdSense can be categorized as "Advertising" tools.

Some of the features offered by AdEx are:

  • fraud-proof display advertising
  • trust-minimized solution for digital advertising
  • built on the Ethereum blockchain

On the other hand, Google AdSense provides the following key features:

  • Earn money from your site
  • Optimize the size of your ad units to automatically fit desktop or mobile, meaning there's more chance they'll be seen and clicked
  • Add one piece of code to your site and Google will automatically show ads tailored to your site's layout, saving you time making changes to ad code
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      Plenty installs but low on actual users

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    What is AdEx?

    It is trust-minimized solution for digital advertising that reduces ad fraud, improves ad budgets and protects user privacy. It is built on the Ethereum blockchain to connect publishers and advertisers without intermediaries on a decentralized ad exchange.

    What is Google AdSense?

    It is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience.

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    What companies use AdEx?
    What companies use Google AdSense?
    See which teams inside your own company are using AdEx or Google AdSense.
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    What are some alternatives to AdEx and Google AdSense?
    Quantcast
    It is a digital marketing company that provides free audience demographics measurement and delivers real-time advertising.
    Outbrain
    It is a native advertising company. It uses targeted advertising to recommend articles, slideshows, blog posts, photos or videos to a reader.
    Facebook Ads
    It is targeted to users based on their location, demographic, and profile information. Many of these options are only available
    Google Ads
    An online advertising solution that businesses use to promote their products and services on Google Search, YouTube and other sites across the web. It also allows advertisers to choose specific goals for their ads, like driving phone calls or website visits.
    Google AdMob
    It makes earning revenue easy with in-app ads, actionable insights, and powerful, easy-to-use tools that grow your app business. Wherever you are, whatever your app can do, it can help you grow lasting revenue.
    See all alternatives