Alternatives to FullStory logo

Alternatives to FullStory

Hotjar, LogRocket, ClickTale, Google Analytics, and Mixpanel are the most popular alternatives and competitors to FullStory.
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What is FullStory and what are its top alternatives?

FullStory is a powerful digital experience analytics tool that allows users to track and analyze user interactions on their websites or apps. Its key features include session replay, heatmaps, funnel analysis, and error tracking. However, some limitations of FullStory include its pricing and the fact that it may not be suitable for all types of businesses or industries.

  1. Hotjar: Hotjar offers heatmaps, session recordings, and surveys to help businesses understand how users interact with their website. Pros include affordability and a variety of tools, while cons include limited customization options.
  2. Insightech: Insightech provides user behavior analytics and session replays to track and analyze customer actions. Pros include real-time data and customizable insights, while cons include limited integration options.
  3. Mouseflow: Mouseflow offers session replay, heatmaps, and funnels to help businesses visualize user behavior on their websites. Pros include advanced filtering options and real-time analytics, while cons include higher pricing compared to some competitors.
  4. Lucky Orange: Lucky Orange provides heatmaps, session recordings, and live chat features for analyzing user behavior. Pros include affordability and easy setup, while cons include limited customization options.
  5. Crazy Egg: Crazy Egg offers heatmaps, scrollmaps, and confetti reports to help businesses understand user interactions. Pros include user-friendly interface and detailed visualizations, while cons include limited integrations.
  6. Inspectlet: Inspectlet provides session recording, heatmaps, and form analytics to track user behavior on websites. Pros include customizable data analysis and advanced filtering options, while cons include limited data export capabilities.
  7. SessionCam: SessionCam offers session replays, heatmaps, and conversion funnels to analyze user behavior and improve website performance. Pros include comprehensive data insights and integration with major platforms, while cons include higher pricing for advanced features.
  8. Smartlook: Smartlook provides session recordings and heatmaps to help businesses visualize user interactions and improve website usability. Pros include affordability and easy integration, while cons include limited customization options.
  9. Matomo: Matomo is an open-source analytics platform that offers session recording, heatmaps, and user behavior tracking tools. Pros include data privacy and full control over analytics, while cons include the need for technical setup and maintenance.
  10. Freshmarketer: Freshmarketer offers conversion optimization tools including heatmaps, A/B testing, and session replay features. Pros include integrated marketing automation and CRM capabilities, while cons include limited customization options compared to specialized tools.

Top Alternatives to FullStory

  • Hotjar
    Hotjar

    See how visitors are really using your website, collect user feedback and turn more visitors into customers. ...

  • LogRocket
    LogRocket

    LogRocket combines session replay, performance monitoring, and product analytics – empowering software teams to create the ideal product experience. ...

  • ClickTale
    ClickTale

    ClickTale tracks every mouse move, click and scroll, creating playable videos of customers’ entire browsing sessions as well as powerful visual heatmaps and behavioral reports that perfectly complement traditional web analytics. As a fully hosted subscription service, ClickTale is cost-effective and quick to set up. ...

  • Google Analytics
    Google Analytics

    Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications. ...

  • Mixpanel
    Mixpanel

    Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience. ...

  • Inspectlet
    Inspectlet

    Inspectlet records videos of your visitors as they use your site, allowing you to see everything they do. See every mouse movement, scroll, click, and keypress on your site. You never need to wonder how visitors are using your site again. ...

  • Pendo
    Pendo

    Use Pendo to create more engaging products. With absolutely no coding, understand everything your customers do in your product and use in-app messages to increase engagement. ...

  • Heap
    Heap

    Heap automatically captures every user action in your app and lets you measure it all. Clicks, taps, swipes, form submissions, page views, and more. Track events and segment users instantly. No pushing code. No waiting for data to trickle in. ...

FullStory alternatives & related posts

Hotjar logo

Hotjar

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    Jason Barry
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    Segment has made it a no-brainer to integrate with third-party scripts and services, and has saved us from doing pointless redeploys just to change the It gives you the granularity to toggle services on different environments without having to make any code changes.

    It's also a great platform for discovering SaaS products that you could add to your own – just by browsing their catalog, I've discovered tools we now currently use to augment our main product. Here are a few:

    • Heap: We use Heap for our product analytics. Heap's philosophy is to gather events from multiple sources, and then organize and graph segments to form your own business insights. They have a few starter graphs like DAU and retention to help you get started.
    • Hotjar: If a picture's worth a thousand words, than a video is worth 1000 * 30fps = 30k words per second. Hotjar gives us videos of user sessions so we can pinpoint problems that aren't necessarily JS exceptions – say, logical errors in a UX flow – that we'd otherwise miss.
    • Bugsnag: Bugsnag has been a big help in catching run-time errors that our users encounter. Their Slack integration pings us when something goes wrong (which we can control if we want to notified on all bugs or just new bugs), and their source map uploader means that we don't have to debug minified code.
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    LogRocket logo

    LogRocket

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    PROS OF LOGROCKET
    • 21
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      See full user sessions
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      Detect user frustration
    • 18
      Console, network, and error logging
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      Intercom Integration
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      Johnny Bell

      For my portfolio websites and my personal OpenSource projects I had started exclusively using React and JavaScript so I needed a way to track any errors that we're happening for my users that I didn't uncover during my personal UAT.

      I had narrowed it down to two tools LogRocket and Sentry (I also tried Bugsnag but it did not make the final two). Before I get into this I want to say that both of these tools are amazing and whichever you choose will suit your needs well.

      I firstly decided to go with LogRocket the fact that they had a recorded screen capture of what the user was doing when the bug happened was amazing... I could go back and rewatch what the user did to replicate that error, this was fantastic. It was also very easy to setup and get going. They had options for React and Redux.js so you can track all your Redux.js actions. I had a fairly large Redux.js store, this was ended up being a issue, it killed the processing power on my machine, Chrome ended up using 2-4gb of ram, so I quickly disabled the Redux.js option.

      After using LogRocket for a month or so I decided to switch to Sentry. I noticed that Sentry was openSorce and everyone was talking about Sentry so I thought I may as well give it a test drive. Setting it up was so easy, I had everything up and running within seconds. It also gives you the option to wrap an errorBoundry in React so get more specific errors. The simplicity of Sentry was a breath of fresh air, it allowed me find the bug that was shown to the user and fix that very simply. The UI for Sentry is beautiful and just really clean to look at, and their emails are also just perfect.

      I have decided to stick with Sentry for the long run, I tested pretty much all the JS error loggers and I find Sentry the best.

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      ClickTale logo

      ClickTale

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      Visualize visitor's interactions
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          Google Analytics logo

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            Comprehensive feature set
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            Powerful funnel conversion reporting
          • 138
            Customizable reports
          • 83
            Custom events try
          • 53
            Elastic api
          • 14
            Updated regulary
          • 8
            Interactive Documentation
          • 3
            Google play
          • 2
            Industry Standard
          • 2
            Walkman music video playlist
          • 2
            Advanced ecommerce
          • 1
            Medium / Channel data split
          • 1
            Easy to integrate
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            Lifesaver
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            Irina
          CONS OF GOOGLE ANALYTICS
          • 11
            Confusing UX/UI
          • 8
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          • 6
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            Poor web performance metrics
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            Very easy to confuse the user of the analytics
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            Time spent on page isn't accurate out of the box

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          Tassanai Singprom

          This is my stack in Application & Data

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          My Utilities Tools

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          Max Musing
          Founder & CEO at BaseDash · | 8 upvotes · 350.3K views

          Functionally, Amplitude and Mixpanel are incredibly similar. They both offer almost all the same functionality around tracking and visualizing user actions for analytics. You can track A/B test results in both. We ended up going with Amplitude at BaseDash because it has a more generous free tier for our uses (10 million actions per month, versus Mixpanel's 1000 monthly tracked users).

          Segment isn't meant to compete with these tools, but instead acts as an API to send actions to them, and other analytics tools. If you're just sending event data to one of these tools, you probably don't need Segment. If you're using other analytics tools like Google Analytics and FullStory, Segment makes it easy to send events to all your tools at once.

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          Mixpanel logo

          Mixpanel

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          Max Musing
          Founder & CEO at BaseDash · | 8 upvotes · 350.3K views

          Functionally, Amplitude and Mixpanel are incredibly similar. They both offer almost all the same functionality around tracking and visualizing user actions for analytics. You can track A/B test results in both. We ended up going with Amplitude at BaseDash because it has a more generous free tier for our uses (10 million actions per month, versus Mixpanel's 1000 monthly tracked users).

          Segment isn't meant to compete with these tools, but instead acts as an API to send actions to them, and other analytics tools. If you're just sending event data to one of these tools, you probably don't need Segment. If you're using other analytics tools like Google Analytics and FullStory, Segment makes it easy to send events to all your tools at once.

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          Yasmine de Aranda
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          Hi there, we are a seed-stage startup in the personal development space. I am looking at building the marketing stack tool to have an accurate view of the user experience from acquisition through to adoption and retention for our upcoming React Native Mobile app. We qualify for the startup program of Segment and Mixpanel, which seems like a good option to get rolling and scale for free to learn how our current 60K free members will interact in the new subscription-based platform. I was considering AppsFlyer for attribution, and I am now looking at an affordable yet scalable Mobile Marketing tool vs. building in-house. Braze looks great, so does Leanplum, but the price points are 30K to start, which we can't do. I looked at OneSignal, but it doesn't have user flow visualization. I am now looking into Urban Airship and Iterable. Any advice would be much appreciated!

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            Pendo logo

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                Shared insights
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                HeapHeapPendoPendoMixpanelMixpanel

                Hello, We are a medical technology company looking to integrate an in-app analytics tool. We've evaluated Mixpanel, Pendo, and Heap and are most impressed that Heap will solve our issues. We'd like to be able to determine not only clicks (con of Pendo) but also swipes and other user gestures within our app. Not sold on all three of these, can also look at other tools. We use Cordova, so hoping to find something compatible with that. Any advice?

                Thanks

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                Shared insights
                on
                AmplitudeAmplitudePendoPendo

                Can either of these (Pendo, and Amplitude) also function as a data warehouse for data we want to retain? How well can they accept data from other systems? I know they focused on session behavior. I would like to hear if anyone took their implementation further than session behavior?

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                Heap logo

                Heap

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                Automatically capture every user action in your app and measure it all
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                PROS OF HEAP
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                  No code required
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                  Real-time insights
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                  Track custom events
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                  Define user segments
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                  Redshift integration
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                  Fun to use
                CONS OF HEAP
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                  Shared insights
                  on
                  HeapHeapPendoPendoMixpanelMixpanel

                  Hello, We are a medical technology company looking to integrate an in-app analytics tool. We've evaluated Mixpanel, Pendo, and Heap and are most impressed that Heap will solve our issues. We'd like to be able to determine not only clicks (con of Pendo) but also swipes and other user gestures within our app. Not sold on all three of these, can also look at other tools. We use Cordova, so hoping to find something compatible with that. Any advice?

                  Thanks

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