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trak.io vs Woopra: What are the differences?
trak.io: Track, analyse & improve the important KPI's. Learn more about your customers with individual visitor timelines and metrics that are customised to your web or mobile app; Woopra: Real-time customer analytics that delivers a comprehensive view of the customer to help you create better experiences. Woopra unites customer data from your company's web, mobile, email automation, product, and more, to build a single, complete profile for each user. This is the foundation for creating better customer experiences through optimization.
trak.io and Woopra can be primarily classified as "Customer Analytics" tools.
Some of the features offered by trak.io are:
- Acquistion- Discover what's driving your signups and measure all the way through to revenue.
- Activation- Optimise onboarding so that your hard-earned signups actually use your app.
- Retention- Monitor how users return to your app. Track which methods are pulling them back.
On the other hand, Woopra provides the following key features:
- Customer Profiles
- Real-time Platform
- Customizable Analytics
Pros of trak.io
Pros of Woopra
- Real-time analytics11
- Customer Profiles7
- Great 3rd integration6
- Great UI5
- Great custom events3
- Cohort Segmentation3
- Person-based Analytics2
- Customizable Reports2
- Great support2
- Great profiles2
- See user events in one stream1
- Easy setup1
- API and multiple libraries in different languages1
- Extremely easy1
- Data visualization1
- Customizable Dashboard1
- SendGrid integration for opens/clicks1
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Cons of trak.io
Cons of Woopra
- Expensive once you hit healthy traffic1