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Marketo vs erxes: What are the differences?
What is Marketo? Helping marketers master the art and science of digital marketing. Marketing automation, social campaigns, inbound marketing, sales apps, ROI reporting - all in one place.
What is erxes? Open source growth marketing platform. It helps you attract and engage more customers while giving you high lead conversion. With erxes, all your marketing, sales and customer service tools are merged into one platform for greater output. Replace Hubspot with the mission and community-driven ecosystem. erxes replaces 3-5 apps that all charge tier features, contact size, and limited use.
Marketo and erxes belong to "Marketing Automation" category of the tech stack.
Some of the features offered by Marketo are:
- Email- Build relationships with highly personalized email and nurture campaigns
- Automation- Do more with less by automating marketing and sales activities
- Inbound- Attract more prospects through engaging content and SEO/SEM optimization
On the other hand, erxes provides the following key features:
- Growth Hacking
- Sales Pipeline
- Shared Team Inbox
erxes is an open source tool with 796 GitHub stars and 250 GitHub forks. Here's a link to erxes's open source repository on GitHub.
Pros of erxes
- Easy to follow code2
Pros of Marketo
- Salesforce.com integration10
- Complex automation6